Aftermarket growth consultancy
Turning Aftermarket, Services & IoT into Scalable Products
Product-led consulting for industrial, automotive, & technology-driven businesses.
Aftermarket growth consultancy helps companies structure, grow, & commercialise their aftermarket, services, & digital service offerings.
- Aftermarket is strong in spares but weak in services
- IoT exists but is underused or treated as an afterthought
- Services are delivered but not productised
- Processes are unclear or inconsistent
About Aftermarket growth consultancy
Aftermarket growth consultancy was created to help B2B companies treat aftermarket, services, and digital offerings as products, not just support functions.
I am Noura Bakhti, an aftermarket and product management specialist with over 13 years of experience building, launching, and growing aftermarket and service businesses across industrial equipment, automotive environments, and technology-driven organisations.
Aftermarket and service strategy
Product management
Digital and IoT-enabled services
Structure their aftermarket portfolio
Productise their services
Activate IoT services commercially
Create clarity in ownership and execution
Clear processes
Standard work
Ownership
Commercial structure
My work is practical, hands-on, and focused on real business outcomes. I don’t just define strategies, I help build and embed them into daily operations.
Services
All services are designed to bring clarity, structure, and commercial growth to aftermarket, service, and IoT businesses.
Aftermarket, Service & IoT Business Review
(3-Day Assessment)
A fast, structured review of your current business maturity.
Includes :
Spares vs services vs contracts balance
Service portfolio clarity
IoT service maturity (if applicable)
Process gaps and inefficiencies
Standard work availability
Commercial readiness
You will receive :
Clear assessment of current state
Key gaps and opportunities
Quick wins
Written recommendations
Companies that want clarity before committing to change.
Aftermarket, Service & Digital Strategy Build
For companies ready to structure their aftermarket and digital services properly.
Includes :
Business review
Aftermarket and service vision
Customer journey design (Spares → Services → Contracts → Digital Solutions)
Service product portfolio design
IoT service definition
Commercial positioning
Process and standard work framework
You will receive :
Clear assessment of current state
Key gaps and opportunities
Quick wins
Written recommendations
Aftermarket Transformation Partner
A full transformation partnership.
Includes :
Review
Strategy
Service and IoT product build
Process and standard work creation
Commercial activation
KPI definition and tracking
Ongoing execution support
Companies that want real implementation, not just strategy.
Additional Expertise
Productization of services
IoT service design and activation
Standard work and service process design
Aftermarket operating model
KPI and performance frameworks
Commercial enablement
My Approach
My approach is simple, structured, and commercially driven.
Clarity before complexity
Aftermarket and services as products
Structure enables growth
Standard work creates scalability
Understand your reality
Identify growth potential
Design service and digital products
Build structure and standard work
Support execution and adoption
Everything is tailored. No generic frameworks. Only what works in your business.